Social Media Recap of 2013x
By Emily A. Hay, Hay There Social Media
Lucky 13, right? It may be more than luck that caused social media adoption rates to continue to grow among brands, small businesses and individuals alike.
Here’s a quick recap we’ve prepared for the end of the year Internet Advisor Show on WJR. What social media trends do you remember from 2013? What predictions are you most looking forward to in the new year? We’d love to hear from you!
For Brands
– In 2013, 54% of all marketers have acquired a customer through Facebook. YouTube and Twitter come in second and third respectively as social networks that also allow brands to meet and do business with individuals they connect with. (Source: DigitalSherpa.com)
– Social media use during the SuperBowl was 3x higher than in 2012. 2013 was the year of the famous social media win by Oreo for reacting quickly enough during the power outage with a tweet that said, “Power Out? No problem. You can still dunk in the dark” (Source: GibbonsDigital.com)
For Small Businesses
– From a Q3 report, total reviews on Yelp’s sites, where consumers rate and leave comments about local businesses such …
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