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Mike Brennan Predictions 2014

1) Mobile – through smartphones – will continue its domination of the computing market. More than 30 percent of the ad spending in 2014 will be on mobile devices.
2) Interactive Video will redefine broadcast TV. Videos also will become the shopping vehicle of choice on tablet computers replacing still photos.
3) Open source will dominate software development. The days of proprietary applications and operating systems are numbered.
4) Big Data will then flourish in this new open source development world where mobile devices capture an exponential amount of information on users, including personal preferences that become the new way businesses deliver target advertising

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