by Emily on April 14, 2012 in Getting Familiar , Our Blog
By Emily A. Hay, Founder, Hay There Social Media
Written for the Internet Advisor Show on WJR 760AM. Check out the social media toolkit and links to podcasts .
We’ve learned that Facebook has acquired Instagram for a “modest” $1billion, pretty much the dream scenario of any tech start-up. This acquisition shows how a good idea combined with the right timing can be a winner for the entrepreneurs and end-users alike. Instagram has millions of its own users and Facebook recognized that Instagram enhances the experience on their social network particularly via mobile.
In today’s post, we’ll cover:
- What Instagram is
- Why people love it and how business owners can use it
- Why this makes sense for Facebook
- What’s next
What is Instagram:
It’s a free app that offers fast, beautiful photo-sharing. It allows users to snap a photo, add a filter to transform the photo (you can make it black and white, or “blurry” to look vintage/“artsy”, and many more), then post to Instagram. From there, the photo can be shared to other social networks like Facebook, Twitter and Tumblr.